My target audience for my media product is 18-25 year olds. My magazine predominantly aimed at the male gender; 70% male and 30% female. I decided this should be my target audience because teenagers nowadays are very interested in up to date music, going to see live bands/solo artists and festivals. I used a questionnaire to put together my lifestyle profile of my target audience; I tested this questionnaire out on my classmates to make sure that I had achieved the target audience I was hoping for.
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